{"id":3836,"date":"2015-11-09T18:33:21","date_gmt":"2015-11-10T01:33:21","guid":{"rendered":"https:\/\/luatsubaoho.com\/?p=3836"},"modified":"2022-12-05T21:31:15","modified_gmt":"2022-12-05T14:31:15","slug":"tai-sao-phai-bao-ho-thuong-hieu-doc-quyen","status":"publish","type":"post","link":"https:\/\/luatsubaoho.com\/phapluat\/tai-sao-phai-bao-ho-thuong-hieu-doc-quyen\/","title":{"rendered":"T\u1ea1i sao ph\u1ea3i b\u1ea3o h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c quy\u1ec1n?"},"content":{"rendered":"\n<p style=\"text-align: justify;\">T\u1ea1i sao c\u1ea7n ph\u1ea3i b\u1ea3o h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c quy\u1ec1n cho h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5? Th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 kh\u00e1ch h\u00e0ng li\u00ean t\u01b0\u1edfng nh\u1edb \u0111\u1ebfn s\u1ea3n ph\u1ea9m h\u00e0ng h\u00f3a v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng, b\u1ea3o h\u1ed9 \u0111\u01b0\u1ee3c c\u00f4ng s\u1ee9c \u0111\u1ea7u t\u01b0 l\u00e0m th\u1ecb tr\u01b0\u1eddng t\u1ea1i \u0111\u1ea5t n\u01b0\u1edbc m\u00e0 ch\u1ee7 s\u1edf h\u1eefu \u0111\u0103ng k\u00fd s\u1edf h\u1eefu tr\u00ed tu\u1ec7.<\/p>\n<h2><strong>T\u1ea1i sao ph\u1ea3i b\u1ea3o h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c quy\u1ec1n?<\/strong><\/h2>\n<p style=\"text-align: justify;\">\u0110\u1ec3 \u0111\u01b0\u1ee3c b\u1ea3o h\u1ed9 \u0111\u1ed9c quy\u1ec1n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 <strong>\u0111\u1ec3 ng\u01b0\u1eddi kh\u00e1c kh\u00f4ng sao ch\u00e9p, l\u00e0m nh\u00e1i theo<\/strong>, \u0111\u01b0\u1ee3c ph\u00e1p lu\u1eadt b\u1ea3o h\u1ed9, ng\u01b0\u1ee3c l\u1ea1i m\u00ecnh c\u0169ng kh\u00f4ng vi ph\u1ea1m quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 ho\u1eb7c <strong>x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u cho ng\u01b0\u1eddi kh\u00e1c<\/strong> t\u1ea1i qu\u1ed1c gia nh\u1ea5t \u0111\u1ecbnh m\u00e0 ch\u1ee7 s\u1edf h\u1eefu \u0111\u00e3 \u0111\u0103ng k\u00fd. Do v\u1eady vi\u1ec7c \u0111\u0103ng k\u00fd b\u1ea3o h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ch\u1ee7 s\u1edf h\u1eefu (doanh nghi\u1ec7p) l\u00e0 c\u1ea7n thi\u1ebft \u0111\u1ec3 b\u1ea3o h\u1ed9 t\u00e0i s\u1ea3n l\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh trong l\u0129nh v\u1ef1c kinh doanh, th\u01b0\u01a1ng m\u1ea1i, t\u01b0 v\u1ea5n, d\u1ecbch v\u1ee5.<\/p>\n<p style=\"text-align: justify;\">C\u00f3 th\u1ec3 n\u00f3i, b\u1ea3o h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m, h\u00e0ng h\u00f3a hay d\u1ecbch v\u1ee5 c\u00e0ng th\u1ef1c hi\u1ec7n s\u1edbm c\u00e0ng t\u1ed1t khi doanh nghi\u1ec7p \u0111ang trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u ri\u00eang cho m\u00ecnh, ngay c\u1ea3 khi n\u00f3 ch\u01b0a <a title=\"\u0110\u0103ng k\u00fd doanh nghi\u1ec7p\" href=\"https:\/\/luatsubaoho.com\/phapluat\/dang-ky-doanh-nghiep\/\" rel=\"bookmark\">\u0111\u0103ng k\u00fd doanh nghi\u1ec7p<\/a> ho\u1eb7c m\u1edbi xu\u1ea5t hi\u1ec7n tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00e0 ch\u01b0a \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn r\u1ed9ng r\u00e3i. Ngo\u00e0i ra v\u1edbi nh\u1eefng th\u00e0nh vi\u00ean l\u00e0m trong nh\u1eefng doanh nghi\u1ec7p \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ea3o h\u1ed9 th\u01b0\u01a1ng h\u1ec7u b\u1eb1ng ph\u00e1p lu\u1eadt c\u0169ng t\u1ef1 h\u00e0o v\u00e0 t\u1ef1 tin h\u01a1n, v\u00ec \u0111\u00edch \u0111\u1ebfn c\u1ee7a m\u1ed9t doanh nghi\u1ec7p ch\u00ednh l\u00e0 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<p style=\"text-align: justify;\">T\u1ea1i Vi\u1ec7t Nam, ho\u1ea1t \u0111\u1ed9ng \u0111\u0103ng k\u00fd b\u1ea3o h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c quy\u1ec1n c\u00f3 th\u1ec3 th\u00f4ng qua vi\u1ec7c \u0111\u0103ng k\u00fd b\u1ea3o h\u1ed9 nh\u00e3n hi\u1ec7u (c\u1ea3 b\u1ea3o h\u1ed9 logo), b\u1ea3o h\u1ed9 t\u00ean th\u01b0\u01a1ng m\u1ea1i, ch\u1ec9 d\u1eabn \u0111\u1ecba l\u00fd,\u2026 cho h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 m\u00e0 doanh nghi\u1ec7p \u0111ang kinh doanh. Th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u0103ng k\u00fd b\u1ea3o h\u1ed9 \u0111\u1ed9c quy\u1ec1n s\u1ebd l\u00e0 c\u01a1 s\u1edf ph\u00e1p l\u00fd \u0111\u1ec3 b\u1ea3o v\u1ec7 quy\u1ec1n s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p tr\u01b0\u1edbc m\u1ecdi h\u00e0nh vi sao ch\u00e9p, l\u00e0m nh\u00e1i th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a c\u00e1c doanh nghi\u1ec7p kh\u00e1c, g\u00e2y nh\u1ea7m l\u1eabn cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 l\u00e0m t\u1ed5n h\u1ea1i uy t\u00edn c\u0169ng nh\u01b0 hi\u1ec7u qu\u1ea3 kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p style=\"text-align: justify;\">C\u00e2u h\u1ecfi \u0111\u1eb7t ra l\u00e0, t\u00ean doanh nghi\u1ec7p c\u1ee7a b\u1ea1n tr\u00f9ng v\u1edbi t\u00ean th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p kh\u00e1c \u0111\u00e3 \u0111\u0103ng k\u00fd c\u00f3 \u0111\u01b0\u1ee3c kh\u00f4ng?<br>\nV\u00ed d\u1ee5: T\u00ean doanh nghi\u1ec7p c\u1ee7a b\u1ea1n l\u00e0 X, tr\u00f9ng v\u1edbi t\u00ean th\u01b0\u01a1ng hi\u1ec7u X c\u1ee7a doanh nghi\u1ec7p A, m\u00e0 c\u00f9ng l\u0129nh v\u1ef1c, th\u00ec l\u00fac n\u00e0y doanh nghi\u1ec7p X c\u1ea3u b\u1ea1n \u0111\u00e3 x\u00e2m ph\u1ea1m v\u1edbi th\u01b0\u01a1ng hi\u1ec7u X c\u1ee7a doanh nghi\u1ec7p A. Do v\u1eady doanh nghi\u1ec7p X c\u1ee7a b\u1ea1n ph\u1ea3i \u0111\u1ed5i t\u00ean kh\u00e1c \u0111\u1ec3 kh\u00f4ng x\u00e2m ph\u1ea1m \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u X \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u0103ng k\u00fd. \u0110\u1ec3 kh\u1eafc ph\u1ee5c t\u00ecnh tr\u1ea1ng n\u00e0y, ti\u1ebfp theo b\u1ea1n c\u1ea7n \u0111\u0103ng k\u00fd th\u01b0\u01a1ng hi\u1ec7u cho t\u00ean doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n<p>\u00bb <a title=\"\u0110\u0103ng k\u00fd nh\u00e3n hi\u1ec7u \u0111\u1ed9c quy\u1ec1n\" href=\"https:\/\/luatsubaoho.com\/phapluat\/dang-ky-nhan-hieu-doc-quyen\/\" rel=\"bookmark\">\u0110\u0103ng k\u00fd nh\u00e3n hi\u1ec7u \u0111\u1ed9c quy\u1ec1n<\/a><\/p>\n<p>H\u1eaby li\u00ean h\u1ec7 v\u1edbi lu\u1eadt s\u01b0 \u0111\u1ec3 \u0111\u01b0\u1ee3c \u0111\u0103ng k\u00fd th\u01b0\u01a1ng hi\u1ec7u cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u1ea1i sao c\u1ea7n ph\u1ea3i b\u1ea3o h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c quy\u1ec1n cho h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5? Th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 kh\u00e1ch h\u00e0ng li\u00ean t\u01b0\u1edfng nh\u1edb \u0111\u1ebfn s\u1ea3n ph\u1ea9m h\u00e0ng h\u00f3a v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng, b\u1ea3o h\u1ed9 \u0111\u01b0\u1ee3c c\u00f4ng s\u1ee9c \u0111\u1ea7u t\u01b0 l\u00e0m th\u1ecb tr\u01b0\u1eddng t\u1ea1i \u0111\u1ea5t n\u01b0\u1edbc m\u00e0 ch\u1ee7 s\u1edf h\u1eefu \u0111\u0103ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[],"_links":{"self":[{"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/posts\/3836"}],"collection":[{"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/comments?post=3836"}],"version-history":[{"count":7,"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/posts\/3836\/revisions"}],"predecessor-version":[{"id":34930,"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/posts\/3836\/revisions\/34930"}],"wp:attachment":[{"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/media?parent=3836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/categories?post=3836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luatsubaoho.com\/phapluat\/wp-json\/wp\/v2\/tags?post=3836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}